Whenever Steve Ballmer talks, we all know it is Microsoft. The Microsoft CEO, will definitely not count his words while speaking about Microsoft.

So when Steve Ballmer, was questioned by Search Engine Land Editor in Chief,  Danny Sullivan, at the Search Marketing Expo in Santa Clara, California, on March 2, 2010 , let’s see what the CEO, Microsoft talked on Microsoft’s Bing, Windows Phone, Twitter and Google.

Let’s look at what the gentleman, who knows to play his cards right, said.

Bing!

He certainly binged on ‘Bing ‘, the Microsoft’s decision engine.

Ballmer did not deny the possibility of association with apple, just kept it slightly glanced off by mentioning, “A Bing for iPhone search deal is still possible”.

He mentioned that Windows Phone 7 series, unveiled on Feb 15^th in Barcelona, Spain, will definitely use only Bing as the Search engine. It was not made clear whether the smart-phones running windows mobile 6.x would be upgradable to the new operating system.

He also stated that,” Microsoft isn’t interested — at least for now — in releasing a Bing application for Android phones.”

Raw Twitter posts, buried in Bing, will they come up?

On Microsoft’s association with Twitter, he swerved the question by mentioning that though the partnership with Twitter is great, they are not sure about acquiring it. He said that as an independent company, Twitter has lot of value and creditability.” Would they have that same credibility with the user community, if they were captive?” he questioned back.

Has Bing been improving its offerings, in an attempt to eat away at Google’s share?

When queried about what future he sees for Bing against competition, the big wheel said, “There’s no good answer to this question. If you say ‘yes,’ you sound arrogant. If you say ‘no,’ you sound like you are happy with second place.  No one aims to be second, so the answer is ‘yes’”.

When asked whether he believed Microsoft would eventually overthrow Google in search, Mr. Ballmer said, “I don’t know how old I will be when that’ll happen”.

Looks like Mr. Ballmer admits that Google dominates the search engines.

Stirring up trouble for Google in Europe through third parties,

When Danny Sullivian confronted him on the article by the Wall street Journal on Microsoft steering third parties to push against Google in terms of antitrust issues, the suave entrepreneur handled the question with ease. He admitted that Microsoft had been in discussions with antitrust regulators over its search-engine rival being scrutinized by a number of government agencies, ranging from the Federal Trade Commission to the Department of Justice.

The CEO certainly knows to make hay while the sun shines.

Social Media – The word that is driving many people crazy is actually unpopular amongst the  CEOs of Fortune 100 companies. In a recent survey carried by ÜBERCEO, it was revealed that very few CEOs have ever touched the social media sites. And the ones who did create an account, never came back to update or manage their profiles on the social media sites.

The popular social media sites like Facebook, Twitter, Linkedin, Flickr, etc. have failed to lure the top bosses to use them. Take a look at the presentation from ÜBERCEO and get to know the real stats.

What did this presentation tell you? Do you think that the top bosses are lazy in not maintaining their social media profiles? Will their active participation help their companies to fare better than others?

Share your opinions and you might just be able to make a difference.