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Saturday September 4th 2010

Link wheel strategy: Merry-Go-Rounds

linkwheelFinding the correct website, information or product on the ever expanding World Wide Web would have been a daunting task had the search engines not come to our rescue. All that these search engines want us to do, is to apply a simple logic and put a keyword for the search. Within a fraction of a second, Search Engine Result Pages (SERPs) come up with thousands of matching results. However, who has the patience and time to go around all the result links for information? Amazingly more than two-third net users never go beyond the first page that have...

Squeeze Pages: How they help

online-marketing-orange-squeeze_id215099_size220 Every net surfer has one or another time come across the squeeze pages. These are pages that ask you to fill your name and email id, to follow you up with more information. Various marketing websites generally take it for granted that if you visit their website, you are either interested to know more about their products and services or you are a prospective buyer. In order to not lose a lead, they ask you to fill in...

Strong SEO Corresponds to Strong Internal Links

internal links A whole lot of time is spent in generating external links due to the common belief that ranking for highly competitive keywords are only based on it rather than website structure and internal linking. SEO analysts with all the external links stuff end up forgetting that the most relevant keyword rich pages are right under their nose. Thousands of pages gather in a website over a period of time. The systematic logical linking of these pages is very important.  But the placement of internal links is very important. Just throwing links internally...

Beyond SEO Contracts

seoDon’t ever be penny-wise and pound foolish. Realize from a logical perspective, the cheapest SEO might turn out to be very expensive. Different people have different goals and values, it definitely would be wiser, to be wise. A good SEO worth the price would also be advising you on other aspects of your site apart from the SEO. The good page in all respects is able to do much more than the http://www.21centuryweb.com/services/services.html. Make sure that your SEO also has a good social built up network, since a SEO who...

The fundamentals of SEO Diagnostic Audit

A diagnostic SEO assessment is the complete troubleshooting of the data of your website .The most important thing is to get a complete picture of how the engines are crawling and indexing your website. Summarize all the keywords and their impact on the search engines, use tools to check the inflow of traffic. In short identify completely the weaknesses and strengths of your website. This troubleshooting is must before kick starting the action. By action here I mean extensive SEO implementation and major site redesign. SEO diagnostic audit is all about gathering the maximum relevant data on your website and analyzing it before the SEO team gets into...
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