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Thursday March 11th 2010

Making your CMS SEO Compatible

Seo-Cms http://i2.tinypic.com

A search engine friendly CMS has to inculcate the simplicity and management of a CMS and the website optimization advantages of SEO. A CMS atleast should not create content, dynamic URLs and queries that the search engine crawlers prefer to give a slip. The system should let the user create customized Meta tags...

How easy is it for search engines to crawl your site?

That's the central question which needs to be asked when people say that their site is not being indexed by Google. Of course, other factors like website architecture, crawling, indexing, etc. do play an important role but the ease with which crawlers browse your site is the most important factor.

There are numerous sites which make use of Javascripts or Splash or other technologies that are good for the user. But what about the search engines? They don't understand sound or color or images. Unfortunately, they are literate only to read the text and not the special effects that webmasters crave for.

So how do you get a website...

SEO vs SEM: Which is a better option?

The internet has made this world a free interactive zone, where people use various sites to stay in touch with their peers. While some sites are entirely community sites like Facebook, others serve a specific purpose like YouTube. But all of these sites attract millions of views from around the world.

But the search engines are the only web entities which attract even more views than the social media or Web 2.0 sites. That is because they cater to everyone and provide solutions for every problem. And that provides a great platform for advertisers to market their products or services.

When it comes to internet marketing, there are two...

Cheap SEO is not always the best SEO.

SEO aka Search Engine Optimization has become the most demanding service for everyone who is in the internet business. Be it a small or medium sized company or a Forbes 500 company. Do you want your site to rank in Google for major keywords.

That’s fine. Perfect. Not a big deal. But the companies (read cheap service providers) who claim to be the masters of website optimization actually make the whole concept lose its charm. There’s nothing wrong in tweaking your website for gaining visibility in the search engines, but there are people who do nothing other than making false claims.

Give your blog more visibility and let it stand out amongst others.

There are so many blogs being created daily on the internet Blogging .CMS platforms like Blogger and WordPress have made it really easy for anyone to start a blog. While some are hosted on separate domain names, others prefer to use the free service (like example.wordpress.com). Every individual or company tries to cater to a niche and blogs about it. But the internet is such a platform that even a niche becomes a marketplace, full of people talking about the same stuff; and the niche no longer niche.

So how do you distinguish yourself from others  blog and share...

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