There is surely no doubt that social networks are now a big part of most people’s lives. In fact, experts believe that there will be more than 1.4 billion social network users sometime in 2012. This is a massive 19.2% increase over the past year. Naturally, a social media saturation point will be reached. However, this won’t arrive [...]

These days, getting found on Twitter isn’t a simple task. Unlike the old days, you now have to work very hard in order to get the top rankings and be easily found on Twitter. With over 500 million registered users, finding your Twitter account is like finding a needle in a haystack. The popularity of this social [...]

Do you have a blog for your business? How is it working for you? If you are having problems because of low traffic, you are not alone. This is the most common problem of blogs . The good news is that you can do something about this. The first step is to put yourself in the shoes of [...]

The news is in, Facebook has purchased popular photo-sharing app Instagram for a staggering $1 billion. Instagram has just released its Android version recently but it already has more than 27 million users as of March 2012. This is incredible since they only had around 15 million users in December of 2011. Facebook’s purchase gives them more [...]

It’s very easy to create a blog. The problem is achieving success or having a lot of traffic. Increasing blog traffic is an art that is a little tricky to learn. The best way to learn how to do it correctly is to look at the top bloggers in your particular niche and follow their example. Here are [...]

By now you should be aware of the important of building site authority . Search engines look at authority as the ability to get useful links, fans, +1s, shares, likes and so on. Authority is an important part of SEO and basically, the more authority you have, the better rankings you will have with the top search engines . Here [...]

With so many social media marketing tips, you don’t know which ones really work and which ones are pretty much useless. The best solution is to look at what the top social media marketing pros are doing. So, here are more tips from the best in the business. It is time to power up your social media marketing [...]

Are you looking for ideas regarding social media marketing ? If you’re a beginner you probably have no idea where to begin. To help you with your dilemma, here is a collection of tips from a group of social media pros who really know their social media stuff. Take their advice and power up your social media marketing campaign. Draw [...]

The key to Succeeding on Twitter for brands is to be honest, influential and authentic. The big question is regarding the time necessary to properly maintain a Twitter account . This is where the problem about automation and personalization comes up. To get the right results, there needs to be a mixture of both. The best way to [...]

Traditional website authority building has become almost obsolete. This is because of the various changes in search engine algorithms and the overall online landscape. However, there are also many innovative channels that can be used to build site authority. One such channel is social media which is very popular and still rapidly rising in popularity. Here are [...]

The inbound link is one of the most powerful pieces of optimization tools available. It is so powerful that many webmasters and SEOs don’t care about how these links are gained. This is exactly the reason why many claim that SEO is already dead and such nonsense. However, search engines like Google are catching on to [...]

The process of developing your landing pages is a critical step in the conversion process. You can’t just create a good landing page and expect big results. You have to create a great landing page that is effective in significantly improving conversion rate. It should be seen as something that will make the conversion process smoother and [...]

The first question when a company hires an in-house SEO practitioner is where this person should be placed on the organizational chart. This is a very important part of the SEO process. Do it incorrectly and there is a high possibility that your SEO campaign will fail or your SEO will leave your company leaving everything in chaos. [...]

One of the most common questions when it comes to hiring an SEO is what you should look for in an in-house SEO . Naturally, one SEO differs from another. SEOs have different characteristics . There should be a good combination of being analytics and focused on ROI. Otherwise, you will just be wasting your money. Here are the most [...]

The most practical linking strategists will use several kinds of strategies. This will include those that are intended for search engines and their target demographic alike. However, link marketing should be looked at more as a public relations function and less of an optimization function. This is because links that are mainly for rankings are not really [...]

It is impossible to have a perfect SEO strategy . This is because search engines such as Google frequently change their search algorithms making it a continuous battle to attract web searchers to your site. Add another language to the mix and finding the right keywords will seem like an impossible act. The English-speaking internet is overflowing with content. [...]

Why does mobile matter? This is the first question that pops into your mind when you hear about mobile marketing. Let’s look at some statistics to answer this question. There are 5.1 billion people in the world who own a mobile phone. This is out of about 6.8 billion people who are living on this planet. [...]

2012 should be the year that you learn how to properly use local SEO for your business . Let’s start with the basics which can sound pretty obvious to SEO veterans. However, these basic steps are often forgotten or ignored by many SEO practitioners and this can result to the downfall of a local SEO campaign . Remember that you [...]

It is getting more difficult to define exactly what SEO is. Is it all about on-page optimization? Building links? Or is it the process of optimizing conversion? Or is it all about rankings and the rest of the others should just be passed on to someone else? It is actually a little bit of everything combined together. SEO [...]

Every good webmaster knows that collecting data is very important. It enables you to establish patterns and learn about the behaviour of your customers . However, you need to learn how to learn how to analyse the data correctly and simply know why it is the way it is. To do this, you need to listen carefully to your [...]