What is social media?
Even your teenager would be able to answer this.
Face book, Orkut, Twitter, YouTube, Flickr, MySpace, WordPress or LinkedIn.
The latest buzz is the Google Buzz, The Search Engine Master too has augmented in the Social Media Segment.
No one wants to lag behind. Microsoft’s Bing, Yahoo and Google all have a hand shake with twitter, to milk the enormous market share, the micro-blogger posses.
What’s that makes Social Media site, The Head turner?
Man is a social animal; this...

Unlike any other form of advertising, pay-per-click (PPC) requires a collaborative effort between different departments. Three groups are generally involved in an effective making of a PPC campaign. Content writers who will research for relevant keywords and, which will go to be included in the ads. The ad managers who will oversee the performance and relatives going into the bidding processes, and finally the developers who will help implement technical details like the tracking codes.
Content Management
To begin with,...

Make no mistake. In the kind of ocean the world-wide-web is, it is essential that you learn to navigate if you do not want to get lost. Building a strategy for your online business is going to help you reach your destination easier and faster. In the absence of being strategic, most of these untargeted efforts would only prove to be a big waste of efforts, money and time. Not knowing your way, or the marks that you want to set are a huge disadvantage to begin with.
Looking strategically is big help
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Google has just introduced Google Buzz a new Gmail based social sharing service, and if you are using Gmail, you are already a member. The Buzz like all Google products is loud and clear, which all other social media websites will closely be observing and devising strategies to counter this offensive. With Gmail, the most popular internet mailing service backing up the new products that Google is rolling out, there is hardly any challenge Yahoo, MSN or any other provider has to offer.
Add anything with Google and they not only start making sense, but are...